Louis Vuitton Takes Its LV 408 Trainer to the Courts

By Designergu | 26 July 2019 | 942 views | 0 Comments

It is not difficult to find that as the major traditional fashion houses begin to cater to young consumers, the sneaker market is increasingly becoming an area where they are constantly opening up. From the perspective of Triple S becoming the highest-selling product of BALENCIAGA, this successful move is enough to make competitors jealous, so in recent years, major brands have launched their own sneaker, to win a place in the market for themselves.
Virgil Abloh has become the most suitable candidate for LV. The THE TEN series, which was created in cooperation with Nike, has laid a solid foundation for his influence in the field of sneakers. After becoming the artistic director of LV's men's, he designed a LV sneaker.

The craftsmanship of LV 408 Trainer shoe is quite complex. The body and sole are made up of 106 and 20 pieces and parts:Italian fine calfskin, padded upper collar and velcro strap. Keeping the texture and reflects the rough style of retro basketball shoes.It also has perfect details, for example, the shoe name and the upper include the "408" numbers to pay tribute to August 4th, the birth of the brand. The "LVM" on the tongue is the abbreviation of the Louis Vuitton Malletier brand name, and the side is the handwritten gold brand logo designed by Virgil Abloh.